Webflow price increase: what to check before the November 16, 2026 change

Which Webflow sites change on November 16, 2026?

Two groups are on the November 16, 2026 timeline: existing sites in Freelancer or Agency Workspaces, and sites on legacy discounts from 2022 or earlier. From that date, each site moves to the new terms at its next renewal, or earlier if you make a billable change. Webflow tells existing customers that nothing changes before then.

Webflow rolled the change out in three steps. New Site plan purchases got the new terms on May 13, 2026, and other existing sites moved at renewal from June 29, except Freelancer and Agency Workspace sites and sites on legacy pricing from 2022 or earlier. Webflow says it notified the customers who will see new prices in November about this timeline.

A billable change means upgrading or downgrading your base Site plan, or switching between monthly and yearly billing. The same update added AI credits to every Workspace plan on May 13, 2026, with AI credit limits enforced from June 29, so that part already applies to all workspaces.

What changes for the Basic plan, CMS plan, and Business plan?

The Basic Site plan costs more, the CMS and Business plans merge into one Premium plan, and Ecommerce Site plans stay as they are. CMS sites pay more but get higher CMS limits, while Business sites get a lower plan price and half the bandwidth.

Webflow moves CMS and Business Site plans to the new Premium Site plan automatically when the Site plan changes reach them. Former CMS sites also gain form file uploads, well-known files, and faster search indexing, and their Webflow Cloud limits rise, while Business sites' Webflow Cloud limits fall. CMS item add-ons are gone: Premium includes 20,000 CMS items, and a Business plan's CMS items add-on is removed at no extra cost.

Webflow also launched a new Team plan, which bundles a Workspace, one site with 100 CMS Collections, 10 seats, and Webflow Localize, on annual billing only. If your in-house team is weighing it, price it as a separate decision from the Site plan change.

Will a former Business site pay more or less?

It depends on your billing cycle and bandwidth. The Premium plan has a lower plan price than the Business plan, but it includes 50 GB of bandwidth a month instead of 100 GB, so a busy site can pay more once bandwidth add-ons are counted.

Premium bandwidth add-ons come in increments starting at 50 GB, up to 2.5 TB in total. To see your own number, use Webflow's pricing change calculator. It compares your current price with Premium from your plan, billing cycle, bandwidth, and CMS item count, but it leaves out add-ons, Workspace plans, and seats.

Overages don't bill straight away. Under Webflow's surge protection, the first month over the bandwidth limit isn't charged. If a site goes over for two billing months in a row, Webflow upgrades its Site plan or bandwidth add-on automatically, and the new tier's price applies.

Should you switch to yearly billing before November 16?

Only if the new terms would cost you more. Webflow says that switching from monthly to yearly billing before the changes take effect for your account keeps your current Site plan for one more year.

For a site in a Freelancer or Agency Workspace, that means switching before November 16, 2026. After that date, a switch between billing cycles is itself a billable change, so it moves the site to the new terms instead of protecting the old ones.

The lock-in suits sites that will pay more: Basic sites, CMS sites that don't need the Premium plan's higher CMS limits, and Business sites with heavy bandwidth. A Business site on monthly billing with modest traffic may pay less on Premium, as Webflow's first example shows, so run the calculator before you commit.

To switch a Site plan, open Site settings, then Plans, turn on Billed yearly, and select Switch to yearly under the plan name. Check the details and select Pay now. Webflow charges the card on file at once, shows the prorated amount at checkout, and blocks the switch while the subscription is past due.

How do you check bandwidth, static pages, and CMS items?

Open Site settings, then Site usage, to see bandwidth for any date range up to 366 days, and compare your monthly totals with the 50 GB in Premium. Then count static pages and CMS items against the new limits.

• Bandwidth. Webflow counts every byte its CDN delivers for your site, including HTML, CSS, JavaScript, and assets. Bot traffic, 404 pages, and redirects count too, while traffic proxied through the Google tag gateway does not. The usage view goes back to April 1, 2024.
• Static pages. Basic and Premium allow 300, up from 150.
• CMS. Premium allows 20,000 items and 40 Collections.
• Add-ons and seats. List what you pay for today, because the calculator leaves them out.

If bandwidth is close to the limit, Webflow's own advice is to compress images, ideally to WebP, minify HTML, CSS, and JavaScript, remove unused styles, interactions, fonts, and assets, and host large videos on a third-party platform.

What if your site sits in an Agency or Freelancer Workspace?

If your agency holds the site in its Freelancer or Agency Workspace, the November 16 timeline applies, and the agency may be the one paying Webflow. Ask who pays the Site plan, and who decides on yearly billing, before that date.

Webflow gives Workspace owners and admins on Freelancer and Agency Workspace plans two ways to hand billing to you. With client payments, you pay for the Site plan and add-ons directly in Webflow while the site stays in the agency's workspace. For an existing plan, you can change the billing frequency only after you accept the handoff.

The agency can also transfer a site with a paid Site plan to your own Workspace, with its Site plan and custom domain, without downtime or loss of unused plan time. Your Workspace can't be an Enterprise Workspace. Webflow's notice does not say whether the November timeline follows a site that moves to another workspace, so ask Webflow before you transfer a site to change its price.

Ask your agency this week for:

1. the Site plan and billing cycle your site uses, and its next renewal date;
2. who pays Webflow for it, and whether client payments would move that bill to you;
3. the site's bandwidth in each of the last 12 months;
4. whether it will switch any of your plans to yearly billing before November 16;
5. the add-ons you pay for.

Our advice to clients follows the checklist above, in that order: compare the calculator's result with your current price, switch to yearly billing before November 16 only where the new terms cost more, and agree who pays the Site plan from then on. If you'd rather hold the bill yourself, client payments lets you do that without moving the site.

We build and support Webflow sites for B2B companies, so we have an interest in the topic.

Is the price increase a reason to leave Webflow?

Rarely on its own. For a typical marketing site, the Site plan is one cost among several, and a custom-coded site brings its own: hosting, a headless CMS, form and search services, and developer time.

The Webflow vs custom code guide walks through when a move pays off and when staying is the better call. If you're staying and need more control, security reviews, or governance inside Webflow, the Webflow Enterprise guide covers what to check.